The Social Media Conference 2020 (Sheffield)

Join in your colleagues and peers from across the public sector to discuss the latest in creating engaging social media content, designing a social media strategy, identifying the right channels, measuring success, using video and the future of social media.

Website and full agenda:

Check out the latest confirmed speaker line-up and up-to-date agenda on our website here.

Key issues to be discussed include:

  • Successfully delivering change through social media 
  • Creating an engaged online community: Harnessing your organisations internals experts and employees
  • The future of social media: What trends and channels should you be ready for?
  • Rebuilding trust on social media: Being a credible and trustworthy source
  • The changing face of social media: Prepare, plan and implement Stories
  • Successfully creating social media adverts that deliver ROI
  • New and innovative ways to boost in-depth engagement
  • Delivering a world class customer experience on social
  • Tools to understand and target your audience
  • Real time social media crisis management
  • Delivering social media in a small team
  • Personalisation across social media
  • Video: Time to go live

Previous speakers have included:

  • Joanna Blackburn, Head of Digital Communications, BEIS 
  • Josephine Fawkes, Director of Marketing & Communications, Saïd Business School, University of Oxford
  • Alicia Custis, Head of Communications and Marketing Stockport, NHS Foundation Trust
  • Peter Sharples, Web and Social Media Specialist, West Midlands Combined Authority 
  • Emma Leech, Director of Marketing and Advancement, Loughborough University
  • Charlie Beaty-Pownall, Senior Social Media Manager, Cancer Research UK
  • Justin Clark, Social Media Specialist, Transport for Greater Manchester
  • Ceri Rose, Assistant Director Marketing, NHS Blood and Transplant
  • Emma Reynolds, Head of Communication, National Crime Agency
  • Tom Wright, Director of Digital Student Life, University of Lincoln
  • Scott McLear, Senior Digital Manager, Registers of Scotland
  • Helen Chivers, Head of News and Social Media, Met Office 
  • Simon Enright, Director of Communications, NHS England
  • Michael Connolly, Head of Digital Engagement, DWP
  • Tom Freestone, Interim Head of Social Media, HMRC
  • Kailesh Sudram, Head of Social Media, DWP 
  • Becky Brynolf, Social Media Lead, Shelter


    The event is CPD certified, and a certificate is available to confirm your attendance.

    Visit the dedicated event website to find out more

    Interested in attending?

    For registration enquiries please contact: | 0207 593 5657

    Thursday 27th February 2020

    10.00-16.00 (including networking lunch)

    Sheffield | Venue will be announced closer to the time

    Public Sector | 1 Place: £295 | 2+ Places: £245 each


    Private Sector | 1 Place: £595 | 2+ Places: £545 each


    ​Above prices exclude VAT

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